Also known as “Facebook for Businesses,” Yammer is a social network for employees, allowing people to tag each other for direct messages, use hashtags for searchability, attach files to posts and to create groups/teams for collaboration.
A valuable communication tool, Yammer is best for informal, fast paced communications, either organisation-wide or within a predefined group. Any ESN deployment must be undertaken with a clear strategy to ensure your platform is utilised within the organisation to build a positive, open culture and deliver business outcomes.
