FOR IMMEDIATE RELEASE
Australian businesses losing ground with talent over poor workplace technology efforts
April 19, 2018, Sydney, Australia. Australian businesses are struggling to implement the right technologies to drive high performing and digitally-driven workforces, according to Marcus Devin, business tech expert and author of a new book on enterprise digital transformation, releasing today.
With a growing millennial workforce, pressure is building on companies to pay heightened attention to the human experience surrounding digital technology.
Marcus says many organisations are failing to implement an effective digital strategy and don’t know how to boost high-level, digital engagement. This is leading to declining talent retention and poor productivity.
“Unfortunately, too many businesses are viewing technology through a tunnel vision lens and are relying on over-worked IT departments to leverage value from these technologies, which is a very cumbersome and inefficient approach,” he said.
“This can negatively impact employee engagement levels as well as talent retention. A seamless Digital Workplace is essential for employees, and the investment is urgent if organisations want a competitive edge.”
Marcus collaborates with companies to eliminate poor digital platform practices. As the author of book ‘Digital Transformation from the inside out. Work smarter, increase productivity and create a vibrant culture’ Marcus has taken the opportunity to share his 22 plus years of experience working with leading technology companies across the globe, such as Apple, in the insider’s tips handbook-style release.
Marcus says the key is in the right approach and has created a unique framework – known as the ‘The 6 I’s of Digital Transformation’. Through adopting this framework organisations can develop into productive, engaging, healthy workplaces where people can get so much more done. This is good for business, and also for people themselves.
Marcus is the owner of successful boutique Microsoft technology consultancy WebVine, founded in 2010. Marcus has led WebVine to deliver numerous successful initiatives for companies like the Commonwealth Bank, EY, Santos and Macquarie Bank.
Marcus will be sharing his insights on digitally transforming businesses at the launch of his book tonight in Sydney. With an executive-level panel guest lined up to discuss trending topics in the Digital Workplace space – it’s sure to be an insightful event.
To speak with Marcus and to find out more about tonight’s book launch, please contact Prue at Manning & Co at firstname.lastname@example.org or 0421 551 915.
ABOUT WEBVINE: WebVine is a Digital Transformation consultancy based in Sydney with clients all over the world. Their mission is to energise organisations by providing exceptional, innovative technology solutions on Microsoft platforms. WebVine has helped numerous organisations transform how they work, counting big name firms such as Ernst and Young (EY) on their client list. WebVine has successfully delivered over 200 projects since the business launched in 2009.